Hey there, fellow non-techies! I’m AJ, a non-technical professional turned entrepreneur in the AI tech space. Inspired by my dream of becoming a YouTuber previously, I decided to dive into the world of AI video generation tools.

Luckily, there's a whole new wave of AI video generation tools that are making it easier than ever for non-techy folks like me to create professional-looking videos without pulling our hair out.

So, grab your popcorn (or maybe a cup of coffee) and join me as I explore the top 10 AI video tools that have caught my eye in 2024. Whether you're a budding YouTuber, TikTok influencer, a content creator, or just someone who wants to make cool videos, these tools are about to change your life.

1. InVideo: The Video Creation Swiss Army Knife 

Invideo is like having a whole video production team in one handy platform. They've got a ton of templates, stock footage, music, and editing tools to make your videos look slick and professional. Plus, their new AI-powered text-to-video feature is seriously cool – you just type in your script, and it creates a video for you!

USP: Everything you need to make videos, all in one place. Easy for beginners, but powerful enough for pros.

What I love about it: I'm a total video editing newbie, and InVideo made me feel like a pro. The templates are gorgeous, the music options are awesome, and the text-to-video feature is mind-blowing.

• User-friendly interface with drag-and-drop functionality
• Massive library of templates, stock footage, and music
• AI-powered text-to-video feature
• Advanced editing tools for those who want more control
• Affordable pricing with a free plan option

• The sheer number of options can be a bit overwhelming at first
• Some advanced features require a paid plan

Perfect for: Beginners, social media marketers, content creators, and businesses of all sizes.

2. Lumen5: Transforming Blogs into Videos

Lumen5 is an AI-powered video creation tool that turns your blog posts into engaging videos. It’s like magic for bloggers and marketers who want to repurpose their written content into visually appealing videos.

USP: Converts text content into engaging videos seamlessly.

What I love about it: he way Lumen5 automatically highlights key points from a blog post and turns them into video scenes is incredibly intuitive. It saves so much time and produces professional results.

• Easy conversion of blog posts to videos
  
• Variety of templates to suit different styles
  
• Intuitive interface that’s simple to navigate
  
• Good selection of stock media

• Limited customization options in the free version
• Advanced features require a paid plan

Perfect for: Bloggers, marketers, and social media managers looking to repurpose content.

3. Pictory: Script to Video in Minutes

Pictory allows you to create videos from your scripts or articles, making it perfect for personal bloggers and businesses looking to increase engagement and quality.

USP: Cloud-based video editing accessible from any computer.

What I love about it: The ability to create shareable highlight reels and automatically caption videos is a game-changer. It’s great for social media content and marketing.

• Easy script-to-video conversion
  
• Text-based video editing
  
• Automatic captioning and summarization
  
• Shareable highlight reels
  

• Limited advanced customization options
  
• Requires internet connection
  

Perfect for: Bloggers, educators, businesses, and content creators needing quick video edits.

4. Synthesia: AI Avatars Bringing Your Scripts to Life

Synthesia uses AI to create videos with realistic avatars and voiceovers. It's perfect for explainer videos, product tutorials, and eLearning content.

USP:  AI-generated avatars and voiceovers in over 140 languages.

What I love about it: No need for cameras or film crews. Just type your script, and Synthesia does the rest with lifelike avatars and high-quality voiceovers.

• Realistic avatars and voiceovers
  
• Supports over 140 languages
  
• Easy-to-use interface
  
• High-resolution video output
  

• Relies on pre-designed avatars
  
• Customization options can be complex
  

Perfect for: Companies, educators, content creators needing professional video presentations.

5. HeyGen: The Custom Avatar Video Generator

HeyGen is a versatile video creation tool that uses AI-generated avatars and voices to produce high-quality videos.

USP:  Drag-and-drop interface with customizable avatars.

What I love about it: The customization options for avatars and the ability to translate videos while maintaining natural speech make it incredibly useful for diverse audiences.

• Easy to use with a drag-and-drop interface
  
• Multiple language support
  
• Customizable avatars and outfits
  
• Video translation capabilities
  

• Learning curve for new users
  
• Free plan has limited customization
  

Perfect for: Businesses, marketers, and educators looking for versatile video creation.

6. Runway Gen-3 Alpha: Cutting-Edge AI for Creatives

Runway ML’s latest version, Runway Gen-3 Alpha, offers a suite of AI tools for video generation and editing, perfect for filmmakers and artists.

USP:  High-resolution image synthesis and advanced noise reduction.

What I love about it: The new features in Gen-3 Alpha, like advanced image-to-video synthesis and real-time collaboration, are fantastic for professional-quality video production.

• Advanced text-to-video generation
  
• Real-time collaboration features
  
• High-quality output with noise reduction
  
• Versatile tools for creatives
  

• Requires powerful hardware for complex tasks
  
• Steeper learning curve for advanced features
  

Perfect for: Filmmakers, artists, graphic designers, and creative professionals.

7. Fliki: Engaging Videos with Realistic Voiceovers

Fliki is a text-to-video generator that’s great for creating engaging videos with realistic voiceovers.

USP:  Over 2,000 realistic text-to-speech voices in 75+ languages.

What I love about it: The extensive media library and natural-sounding voiceovers make it easy to create professional videos without any hassle.

• Natural-sounding voiceovers
  
• Extensive media library
  
• Easy text-to-video conversion

• Limited visual variety
  
• Some features require a paid plan
  

Perfect for: podcasters, marketers, and content creators looking for easy video creation.

8. FlexClip: Simple and Effective Video Creation

FlexClip is a beginner-friendly AI video editing tool with a rich library of templates and stock imagery.

USP:  Easy-to-use interface with AI speech-to-text and text-to-speech.

What I love about it: The simplicity of the interface and the rich stock library make video creation straightforward and fun.

• Simple interface
  
• Extensive library of templates and stock media
  
• AI speech-to-text and text-to-speech
  

• Limited tools for advanced users
  
• Only exports to 1080px
  

Perfect forBeginners, small businesses, content creators.

9. Descript: Edit Video by Editing Text

Descript is a unique AI tool that combines video editing with text editing, perfect for podcasters and video creators.

USP:  Edit video by editing text, making it ideal for podcasting and video creation.

What I love about it: The ability to edit video by editing the text transcript is revolutionary. It simplifies the editing process and makes it accessible to non-techies.

• Powerful editing tools
  
• Easy-to-use interface
  
• Collaborative features
  

• May not suit everyone’s needs
  
• Learning curve for advanced features
  

Perfect for: Podcasters, YouTubers, educators, and anyone needing a simplified video editing tool.

10. LumaLabs Dream Machine: The Future of AI Video Creation

LumaLabs Dream Machine is an innovative tool that leverages AI to create stunning video content effortlessly.

USP:  Advanced AI-driven video creation with realistic animations and effects.

What I love about it: The Dream Machine’s ability to create professional-quality videos with minimal input is truly mind-blowing. The animations and effects are top-notch.

• High-quality animations and effects
  
• User-friendly interface
  
• Minimal input required for stunning results
• Continuous updates with new features
  

• Premium features are pricey
  
• Requires a learning curve for optimal use
  

Perfect for: Professional video creators, marketers, and anyone looking to produce high-quality video content with ease.

Encouragement to Non-Technical Readers

Creating video content has never been easier, thanks to these amazing AI tools. You don’t need to be a tech expert to make professional-looking videos. Whether you dream of becoming a YouTube star or just want to create engaging content for fun, these tools are here to help you achieve your goals. So, why wait? Dive into the world of AI video generation and start creating today!